“How to create a fashion hype” is an e-book that discovers the social mechanisms behind a fashion hype.
In this book you will be introduced to neuropsychological branding and how to use human programming in order to create a fashion hype.
When we want to create a fashion hype it is all about knowing your consumers needs, but it is also about knowing how the human brain works.
Enjoy the reading,
Much love, Manou